Fashion Business

Managing the business of a Fashion Company means to combine fashion marketing, fashion management and fashion retail. In the 2 year Specialization program in Fashion Business in IIFA institute : Brand & Business Management will be merged, in order to train the most qualified and innovative professional figures who will be responsible in the world of fashion and luxury.

Our objective: to put the consumer at the center, to create seamless experiences that connect all the different touch points, and to know how to identify and to generate and plan successful business and retail strategies.  The main professional roles are:

  • Fashion Buyer, for the planning and the selection of collections for the retail;
  • Digital Manager, for the management of the online retail;
  • Sales Manager, for managing the collections’sales process;
  • Retail Area Manager, for the development and coordination of direct and franchise stores;
  • CRM Manager, for the management of customers and markets;
  • Visual Merchandiser, for the design and management of store concept;
  • Store Manager, for the management of different formats;

Fashion Business

Why Choose Us

Students Achievements